Promoting Your Facebook Page

Most of us are already well-versed with social media marketing and maintaining our business pages on Facebook too. It can be quite challenging to promote the page and keep its visibility going and customer engagements high. It’s time to get the page in front of people and drive traffic to your page... Here’s how:  

Your Network 

People want to connect with you and your brand. Sometimes, you just have to send them subtle reminders to make them aware that they can communicate with you easily. If someone’s subscribed to your emails or newsletter they are most likely to connect with you on Facebook too. Ofcourse, you need to tell them to join you on Facebook and 'like' your page. You can access ‘Constant Contact’ email templates to do so. Once people ‘like’ you on Facebook, your regular updates and posts will show up on their news feed which can help engaging them to your page and brand.

Buyers need to find you

If you have a website or blog, make sure you add a Facebook icon which directs fans directly to your Facebook page. This will make it easy for your audience to find you and connect socially with you on Facebook.

Share It

Facebook has billions of active users. That is a huge pool of potential customers waiting and wanting to connect with your business. Share your page with all your friends and family to make the visibility higher. If you link your business’s Facebook page to your personal network, your fan base will grow. Also, it’s a good idea to share your Facebook page on other social networks.

Connect Offline

If you promote your product on print material, don’t forget to include a show your Facebook page there. Make sure people notice that you have a page on Facebook on offline modes too. The more fans you have, the more your posts, pictures and videos will reach the people.  

Tell Everyone

If you’re presenting your product at a promotional event, workshop, etc, include an image and link to your page in the slideshow.

These are small and easy ways to promote your Facebook page. Get set and begin sharing! 

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How can you boost your Facebook likes?

In this blog-post, we will be talking about simple ways to increase your Facebook likes..

As we all know, Facebook has is tremendously popular for personal networking as well as useful for business. As seen in our previous social media blog, Facebook allows you to market to your target audience, or rather your consumer directly. The power of Facebook marketing takes place in the form of ‘Likes’. The more Likes a company or business page has, the more people or impressions that advertisement will reach. So what is the key to successfully market your product or service on Facebook? The answer is easy;simply increase the ‘likes’ of your page. Let’s see how to do that:

Promotion by Exciting Schemes

You can increase your page likes by engaging the consumer in a manner that they would understand and appreciate. An offer/discount scheme will attract the consumers to like your company. If you have fabulous offers, you will see people actively liking your page, as well as engaging with your business on your Facebook timeline.

Good Content

The matter you put up will be seen by your consumers on your timeline. Through this, they will get engaged with your page. If the content is good, you will encourage more likes.  If your stuff on the page is original and interesting people may even share it with their Facebook network. If your friend shares an article on his or her page, there is a good chance you will take a look at what it is all about, and possibly go check out the source. The end results of engaging, fun and interesting content, is more Likes for your business!

Other Social Sites – Using other sites such as Twitter, LinkedIn and your blog to direct people to your Facebook page for additional information is always a good idea. Promoting your Facebook via Twitter will give your audience a place to interact with you outside of the 140 character parameters that Twitter has. LinkedIn is great for social networking, and is a good place to build personal and professional relationships. Linking your Facebook company page on LinkedIn will give your connections more information on your company and its social media efforts. It will also give them an option of contacting you and your company in the future. If there is a link to Facebook on your blog, whether a large audience reads it or not, it will allow your reader to find out more about the company who is posting these articles and give them another social platform to engage with your business on. More visitors on your page will increase your ‘likes’.

Personal Network 

You can have your social circle do this for you. From family members and friends, to colleagues and professional connections, having them suggest your Facebook page can increase Likes as well. Word of mouth marketing is still the most powerful and influential marketing tool around.

Facebook is a great marketing tool. The above tips will help you power up the ‘likes’ of your page significantly which will in-turn make your brand a grand success!

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