Advantages of SAP for Your Business

Before we start talking about the many benefits of SAP for your business, let’s get to know what SAP stands for. SAP stands for Systems Applications and Products in Data Processing. Many companies have started understanding the benefits of SAP for their business. It is because the Fortune 500 companies use SAP extensively for smooth internal functioning of daily reporting and operations.

Over a due course of time, organisations started discovering flaws in their information systems structure. There was mis-management in routine activities and became difficult to handle sales processes, manufacturing and production processes, general ledgers, etc. Due to the absence of a consolidated system, there were errors and inconsistencies all over. This is when the need for SAP came into picture.

SAP – ERP solutions are fully integrated business real-time systems. They make it possible for all transactions to run smoothly and erase data inconsistencies between sub-systems. Many companies replace their old business systems with the best ERP package developed by SAP.

There are great advantages of using SAP in your business. SAP delivers systems that are advanced and very efficient. Their support infrastructure is the best in the software industry. SAP is present in 120 countries globally. It has managed to build a client base of more than 12 million users worldwide.

Some of the major benefits of SAP for businesses are:

·         Align Strategies and Operations

·         Enhance Productivity and Insight

·         Minimise Costs by Increasing Flexibility

·         Reduce Risk

·         Improve Financial Management

·         Optimize IT Spending

·         Gain higher return on investment faster

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All about Facebook Hashtags

Facebook recently introduced the hashtags feature to it. In this blog-post, we will be talking about how to use Facebook hashtags effectively for social media marketing.

The general function of a hashtag is to bring together communities of similar interests. However, the use of this feature differs slightly depending upon the social media platform. Facebook got this tool into action to bring common people, conversations and the buzz about various topics in the limelight. These hash-tagged topics could include movies, sports, events and so on. It helps people to be on the same page while talking about one common topic. Hash-tagging is the most organised and convenient way to monitor discussions on Facebook on such a huge scale. Hashtags also help people to indulge in conversations they are interested in. On Facebook, it works well for pages, posts, photographs, comments, status updates, etc. 

Some information on Facebook Hashtags   

·         Tap on the hashtags to get directed to its feed. You can even click on hashtags that are from different platforms such as Instagram. Read our blog on Instagram hashtags.

·         On Facebook, every hashtag has its own URL.

·         You can search for a particular hashtag in your Facebook search bar. This is possible even in your browser. For example: www.facebook.com/hashtag/abc (Replace ‘abc’ with the topic of your interest).

·         You could also compose posts from the hashtag feed and search and get results.

For Social Media Marketing

·         As mentioned above, each hashtag on Facebook has its own URL so you should aim to drive maximum traffic to that URL from other websites to create more discussions.

·         Use hashtags as much as possible to start conversations. Every hashtag will be united into its own status update box on Facebook.

·         Make sure your hashtags are relevant to your target audience or your industry.

·         Use this feature in trending topics related to your line of business.

·         Remember to use capitals to first letters of your tags to make it easy to read. Eg:- #FacebookHashtagsBlog

·         Restrict the number of hashtags per post. 1 to 2 tags is good enough.

·         Be aware hashtags privacy settings in Facebook.

Hashtags on Facebook are being used widely. Follow the above tips and enjoy this useful and easy social media feature! Keep reading our blogs for many more informative topics on social media.    

Hashtags on Instagram

Just like Twitter, other social networking sites too, have introduced hashtags. The use of hashtags has increased drastically as they unite different groups of the same interest. On Instagram, hashtags are created from a different perspective, i.e. from the perspective of an Instagram user. People on Instagram can now add hashtag to a word in a comment or caption of his/her photo. Anybody can then tap on the hashtag in your comment and view all the pictures with the same hashtag. This feature on Instagram directs people to a vast pool of specific photographs. Adding hashtags can make you a part of a group of people sharing similar photographs. As an addition to this feature, every hashtag has an RSS feed attached to it. This makes it simple for you to subscribe to new photographs. You can also search for tagged pictures.

How do you use Instagram Hashtags for your Brand?

Before you begin using hashtags on Instagram, keep in mind that hashtags on Twitter and Instagram are not the same. Read our blog on Twitter Hastags to know the difference . Since a tweet can only have 140 characters, you have to limit the number of hastags there, but on Instagram, you can use as many as you like.

Some Instagram Hashtag stuff you need to know:

· In Instagram, you can tag just your photos
· It is possible to add a hashtag to your photo even once it is uploaded. Just add the hashtag in the captions space and your pictures will get tagged to the pool of similar photos.
·  Try to limit the hashtags to 5 or 10. If you use more, it may get mis-tagged.
· You can click on a hashtag and view the page of the tags pool. Here, you will be able to see similar photos like yours.
·Use only relevant hashtags to your photographs.

Choosing the right hashtags on Instagram is like choosing the right keywords for SEO. Tags on Instagram make it easy for users to search for your pictures and increases the visibility of your photographs.   

It is simple and fun to use hashtags on Instagram! Try it out using the above guidelines.

In the next blog-post, we will be talking about hashtags on Facebook. Keep a track!

  

Hashtags on Twitter

The simple symbol # which is known as ‘hash mark’ has become incredibly famous today, thanks to Twitter. Many of us may still wonder what the hash mark is all about in social media.

Let’s make it simple to understand. The hash-mark (#) is now known as ‘Hashtag’ in social media terms. The symbol is an easy way for Twitter users to classify a group of people talking about a common topic. A hashtag helps to highlight the keywords in your topic. For example, if you are talking about Pune city on Twitter, you could use #Pune to make your tweet seen by those talking about Pune. Within your tweet too, you could use hashtags to further unite more groups with the same highlighted keywords. It is a way to define Twitter groups and conversations. Once you join a hashtag to a word, it rapidly reaches throughout the Twitter communities. Hashtags are an integral part of this fast-paced live network of people and information.

Hashtag Searching

You can search for public tweets of your interest posted on Twitter. Generally, all Twitter users use this symbol in their posts to help direct searches towards their tweets. Another example; if you want to ask people for courses in digital marketing on Twitter, you could use #digitalmarketingtraining as your highlighted keyword. You will be directed to all those with a similar interest and can view their conversations on this subject. Similarly, others can get directed towards your tweets on digital marketing training too.

How do you make your own Hashtag?

As a Twitter user, you are free to create your own hashtag, as long as it falls within the set Twitter rules. These rules include restriction on offensive and threatening language towards groups, individuals and businesses.

You have to research and look for an available keyword before you decide on a hashtag. Remember to keep short hashtag keywords instead of lengthy ones since your tweets can be of 140 characters only. If you want to unite tennis lovers and discuss the sport with them, you can create something like #tennisfans. If your post has unrelated hashtag topics in it, it can be termed as a spam. Try to limit on the number of hashtags you use in a single tweet. Also, keep it direct and precise.

We hope our blog-post has helped you to understand what the hashtag buzz is all about. Keep following out blogs for more such interesting posts!